Are you looking for ways to improve your content marketing efforts? If so, you may want to consider using a technique known as “bullseye” content marketing.
Bullseye content marketing is a strategy for creating content targeted at a small, well-defined audience. The idea is to generate highly-targeted content that will resonate with this audience and help you achieve your marketing goals.
While this approach requires more effort than creating general-purpose content, it can be well worth it if done correctly. So if you’re looking for ways to improve your content marketing, consider using the bullseye technique.
Watch this episode from Management Blueprint Podcast hosted by Steve Preda and learn insights from Michael Marchese on how to a content marketing strategy that will help you hit the target every time: