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Tag: content marketing

Person using a smartphone with a location pin hovering above it, emphasizing the importance of local SEO for mobile searches.
To get found online, local businesses need to adapt to changing search trends.Major changes to the Google algorithm are happening more often than ever. In 2023,...
Tempesta Media SEO strategies
Online search has always been a key driver of growth for businesses. However, getting discovered is getting tougher.In 2024, having an SEO company by your side ...
Tech Workspace with Programmer (2)
Ad platform Mediavine recently terminated its contract with a publisher for overusing AI-generated content. This decision isn’t an isolated incident. Generat...
Two people shaking hands as a symbol of thought leadership collaboration.
Telling people that your brand is great isn’t enough. You must also demonstrate what sets you apart from the rest. Brands that accomplish this goal consistently...
Podcast banner featuring Steve Preda and Michael Marchese discussing content marketing.
If Tempesta Media CEO Michael Marchese has learned one thing in his 30 years in the marketing industry, it’s that “content has to be written by experts within y...
A person is researching HVAC SEO services on the ChatGPT website, displayed on their laptop.
Google’s March 2024 update primarily targeted unhelpful AI content. For HVAC contractors, prioritizing expert SEO content is now the key to success. Visibili...